You talked about the developments in Artificial Intelligence (AI), can you give some details about it?
We have been investing in maximum improvement (optimization) for a long time. Unfortunately, there are problems that we cannot solve with optimization techniques and current computing power. Then we asked, “Why don’t we include artificial intelligence?” and we worked hard on this new vision. I think you are all familiar with popular technologies like artificial intelligence, machine learning and deep learning. With these methodologies, it is possible to train the machine to analyze, understand, find hidden patterns in data and make predictions. As Hitit, we adapt to technologies related to artificial intelligence to improve existing business solutions.
We combine different methodologies to enable machines to perceive, comprehend, act and learn with human-like intelligence levels. We aim to help airline companies grow their business and increase their revenues by using hybrid methodologies, artificial intelligence and machine learning techniques in optimization. For this purpose, we made an agreement with TAZI.ai. We will also use artificial intelligence in the areas of pricing and dynamic pricing of additional services. In the coming period, we aim to increase our investments in this field, both to strengthen the technological capacity of our software solutions and to contribute to the development of the sector and our airline partners.
How do you evaluate the development of technologies related to your field of activity and the demand they see in terms of Turkish aviation?
In terms of our field of activity, the development of the relevant technology is in parallel with the development of Hitit. Because Hitit, Turkey’s first company in aviation technologies, which is our field of activity, is the largest and only company in our country in terms of software solutions and services. It is the only company that exports its technology to more than 40 countries in the world.
In this context, if we need to talk about Hitit’s R&D investments, we invest most of our budget and human resources in this area. Hitit employees, whose number is close to 400, are mostly computer engineers who are experts in their fields. With R&D and human resources investment, we make the developments that the industry needs.
Hitit PSS embarked on its journey in Turkey with Pegasus. Currently, Pegasus still uses Hitit’s software solutions in all areas. Unfortunately, the pandemic negatively affected aviation in Turkey, we had airline partners that we worked with but stopped their operations after the pandemic. At the same time, new airline companies began to be established. I can say that most of them see Hitit as the first address for software solutions.
We are also proud to announce our newest partnership. AnadoluJet, one of Turkey’s most important airline companies, will now fly with Hitit’s technology. This agreement, in which two local powers cooperate, is very important for us. We hope it will continue for a long time to come.
In terms of “Sustainability” and “Innovation”, how is a Hitit’s technology that is constantly developing and renewing itself according to the needs of the industry?
As Hitit, we are a company dedicated to our partners and their success. In our approach to business, we always place them at the center of all developments. Because we believe we have grown together.
Our approach, which we call the community governance model; emerged as a result of this close cooperation and understanding. This approach ensures that Hitit is always up-to-date in the fields of sustainability and innovation.
At Hitit, we believe that it is very important to consult with our partners so that the services we provide and the developments we make with our expert teams in the field of industry and technology are meaningful. With this approach, we work hand in hand and spend long hours developing innovative software solutions that will help them achieve their goals. Many people who contribute to Hitit with their knowledge, experience and expertise are an important part of what differentiates us in the sector. We have developed a support system to continue working effectively as a team with our partners. Our partners can reach us 24/7 via phone calls, e-mails or instant messaging programs.
What would you like to share in the development and renewal of Human Resources which is the most basic input of technology? Do you have any invitations or suggestions to young people whose career future may intersect with Hitit?
The technology sector is one of the most difficult sectors to ensure the continuity of employment. Although turnover rates are high, the opposite is the case in Hitit. For this reason, I would like to briefly talk about what we are doing in Hitit and what is happening as a result. We work as a team with both our employees and airline partners by preserving and developing our human resources and incorporating our young talents into our processes. We saw the best example of this during the pandemic period. Hitit did not part ways with any of its employees during the pandemic period, and increased the number of its employees by 34%. We are especially recruiting for newly graduated software developers and business analyst positions.
We strengthen our experienced, team-oriented, agile teams with a balance of young talents who are newly graduated, newly started their business life, supported by mentoring. We can see that young talents, who act with an experienced team acting with the goal of launching a technology company from Turkey and making the products available to the whole world, work by seeing this motivation and are quickly involved in the processes. We are happy to see among us especially young computer engineers and aviation graduates who want to work within global processes in such a dynamic and flexible working environment.